Launch your own branded NFT Marketplace with White Label Marketplaces by Altura

The commercial success of a Web3 game hinges on its ability to effectively monetize it's NFTs. Building and executing a successful strategy is challenging, and it can often feel like there's not a lot of good options.

Most studios turn to third party marketplaces like OpenSea, Blur, and Rarible to list and sell their NFTs. The challenge they realize over time is that forwarding their users to a third party marketplace breaks the in-immersive player experience they worked so hard to create, and it's an open secret that retention suffers as a result.

Studios aiming to connect the trading experience seamlessly with the gameplay experience also encounter challenges - marketplace development is expensive and time consuming. It can take up to 6 months to complete, cost around $300,000, and requires continuous maintenance and support. All said and done, this option is prohibitively expensive for most small and medium sized teams.

So how can studios monetize their NFT collections without negatively impacting user experience or breaking the bank in the process?

Enter Altura's White Label Marketplace.

What is Altura's White Label Marketplace?

Altura's White Label Marketplace is a turn-key solution for launching your own personalized online shop for your NFTs. With Altura, you can customize your marketplace to match your project's branding and design and launch it in minutes. You'll have full ownership of the buying experience, convert users into paying customers, increase profitability per user, improve engagement, and prevent player churn.

Key benefits to Altura's White Label Marketplace

Completely customizable

No more getting trapped with a single technology or vendor. We want to help you build the best game possible, no matter the technology.

That's why our marketplace supports NFTs minted on every exchange. Mint your first NFT collection on OpenSea before joining Altura? No problem, easily port your collection into your own branded marketplace with our powerful migration tools.

Altura's White Label Marketplace also offers multi-chain support for Ethereum, Binance, Polygon, Avalanche, Fantom, Arbitrum, and Optimism. It also allows you to trade in coins or tokens, supporting ERC1155 and ERC20 standards so that your team can experiment with different game designs and economic models.

Players first user experience

At Altura, we know that engaging experiences keep players coming back, again and again. That's why Altura carefully built its white-label marketplace to feel like a natural, complimentary extension of your game.

With Altura's advanced order booking, sellers can list their NFTs at varying price points to grab the highest bid. With Altura's offer system, buyers can do the same and bid for a steal. Additionally, users can track and monitor all of the action activity with advanced charting functionality. Taken together, these features create a dynamic experience that compliments your game and maximizes retention and profitability.

At Altura, community and self expression are at the center of everything we do. That's why we also added profile customization and commenting functionality to our marketplaces, so users have the means to interact and engage in more ways than one.

Effective administration and control

Most teams don't have direct experience operating digital marketplaces, and it's expensive to hire staff that do. With Altura's White Label Marketplace, we wanted to make administration low maintenance and easy.

When it comes to marketplace fees and royalties, third party terms and conditions can be extremely frustrating. Not with Altura.

Using Altura's White Label Marketplace, your team has the ability to set your own custom rate. Want to mint and sell a new weapon or skin collection? You can decide if you want to take 0%, all the way up to 30%, of every transaction.

If we've learned anything from the content giants, it's that quality and moderation are important to long term success. That's why Altura's White Label marketplace also offers built-in NFT verification systems, so that your LiveOps team can ensure only quality content reaches your players.

In conclusion, Altura's White Label Marketplace offers a cost-effective, user-friendly solution for monetizing your NFT collections without sacrificing the immersive, in-game player experience. Give it a try and see for yourself!

Want to learn more about Altura's White Label Marketplace?

Connect with usto see a free demo, ortake a closer lookat our documentation to learn more.

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